Monthly SEO services

Initial audit & analysis

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Conducting a thorough audit to assess your website’s current SEO performance, identifying key areas for improvement.

Evaluating website performance

• Assessing current SEO metrics: Analyzing traffic, bounce rate, and user engagement for baseline performance.
• Identifying technical issues: Reviewing site speed, mobile-friendliness, and indexing errors that impact SEO.
• Checking backlink profile: Analyzing the quality and quantity of existing backlinks to determine authority.
• Auditing keyword rankings: Reviewing current keyword positions to identify strengths and weaknesses.

Conducting competitor analysis

• Analyzing competitor SEO: Evaluating competitors’ strategies to identify gaps and opportunities.
• Comparing keyword usage: Identifying high-performing keywords used by competitors for potential targeting.
• Reviewing competitor content: Assessing content strategies and quality to discover areas for differentiation.
• Evaluating backlink profiles: Reviewing competitor backlinks to find potential link-building opportunities.

Strategy development

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Crafting a tailored SEO strategy based on your business goals, target audience, and industry to ensure long-term growth.

Setting SEO goals

• Defining measurable objectives: Setting clear goals for traffic, rankings, and conversions based on business priorities.
• Targeting relevant keywords: Identifying keywords that align with business goals and user search intent.
• Determining content focus: Choosing key topics and themes to target based on keyword research.
• Outlining technical SEO fixes: Prioritizing technical improvements that can boost search visibility.

Developing a roadmap

• Creating a timeline: Establishing a monthly schedule for implementing SEO tasks and tracking progress.
• Allocating resources: Determining roles and responsibilities for content creation, optimization, and technical tasks.
• Setting performance milestones: Defining benchmarks for traffic growth, ranking improvements, and conversions.
• Preparing reporting framework: Outlining key metrics to track and methods for presenting performance data.

On-page SEO optimization

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Optimizing site structure, content, and meta tags to enhance search engine rankings and improve user experience.

Optimizing meta elements

• Revising title tags: Ensuring title tags are keyword-optimized and compelling for better search visibility.
• Improving meta descriptions: Writing meta descriptions that encourage clicks and contain relevant keywords.
• Structuring header tags: Organizing H1, H2, and H3 tags for better readability and search engine indexing.
• Optimizing URLs: Creating clean, keyword-rich URLs that improve user experience and search visibility.

Enhancing content structure

• Improving internal linking: Establishing strong internal links to guide users and search engines through the site.
• Optimizing images: Compressing images and adding alt tags to improve load speed and search indexing.
• Refining keyword placement: Strategically placing keywords in content for better relevance and ranking.
• Enhancing mobile experience: Ensuring content is fully optimized for mobile devices, improving accessibility.

Content creation

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Creating high-quality, search-optimized content that engages your audience and drives organic traffic to your website.

Planning content topics

• Researching relevant topics: Identifying key themes and topics that resonate with your target audience.
• Outlining content strategy: Creating a strategy that balances informational and transactional content for SEO.
• Targeting long-tail keywords: Finding opportunities for niche keywords that capture highly specific search intent.
• Creating content calendar: Scheduling content production and publishing for consistent SEO growth.

Creating high-quality content

• Writing engaging content: Crafting content that informs, engages, and motivates users to take action.
• Incorporating keywords: Strategically using primary and secondary keywords to improve search relevance.
• Adding visuals and media: Enhancing content with images, videos, and infographics to boost user engagement.
• Optimizing content length: Ensuring content meets length requirements for SEO and user engagement purposes.

Link building

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Building high-authority backlinks to increase your website’s credibility and improve overall search rankings.

Developing outreach strategy

• Identifying link opportunities: Finding high-authority websites that align with your industry and content.
• Crafting outreach emails: Creating personalized outreach messages to request backlinks or guest post opportunities.
• Building relationships: Nurturing relationships with influencers, bloggers, and site owners for link-building.
• Tracking outreach efforts: Monitoring email outreach and responses to measure the success of link-building campaigns.

Building authoritative links

• Submitting guest posts: Writing guest posts that provide value while linking back to your website.
• Earning links through content: Creating shareable content like infographics, research, and case studies to attract links.
• Monitoring backlink quality: Regularly checking the quality and relevance of acquired backlinks.
• Removing harmful links: Identifying and disavowing low-quality or spammy links that could harm SEO.

SEO monitoring & reporting

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Tracking SEO performance with detailed reporting to provide insights and ensure your strategy is delivering results.

Tracking SEO performance

• Monitoring keyword rankings: Regularly checking keyword positions to gauge improvements and spot trends.
• Analyzing organic traffic: Reviewing Google Analytics data to track traffic changes and identify successful strategies.
• Assessing conversion rates: Measuring how well organic traffic converts into leads, sales, or other key actions.
• Monitoring user behavior: Analyzing time on page, bounce rate, and user flow to improve site engagement.

Generating performance reports

• Creating monthly reports: Compiling detailed reports on traffic, rankings, and key metrics for review.
• Tracking goal progress: Comparing current performance with SEO goals to assess progress and ROI.
• Providing actionable insights: Offering recommendations to improve rankings, traffic, and user experience.
• Updating stakeholders: Keeping clients or internal teams informed on the results and upcoming strategies.

Ongoing optimization

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Continuously refining and adjusting your SEO strategy to adapt to changing algorithms and maximize long-term success.

Adapting to algorithm changes

• Monitoring search engine updates: Staying informed on Google algorithm changes and adjusting strategy accordingly.
• Revising SEO tactics: Continuously improving SEO techniques based on industry updates and best practices.
• Updating content: Regularly refreshing and expanding existing content to maintain relevance and rankings.
• Refining keyword strategies: Adjusting keyword targeting based on new opportunities or shifts in user behavior.

Improving user experience

• Enhancing site speed: Continuously optimizing page load times for better user engagement and SEO performance.
• Updating site design: Ensuring your website remains modern, user-friendly, and mobile-optimized.
• Improving navigation: Refining site structure to help users find information faster and improve search indexing.
• Boosting accessibility: Ensuring your site meets accessibility standards for a better user experience across all devices.