WhollyCreator
Transforming a rough staging product into a trade-show-ready creator CRM
A creator management platform helping content agencies manage rosters and revenue in one workspace
About the project
WhollyCreator is a SaaS CRM for content creator agencies, centralizing multi-platform creator management, content scheduling, unified messaging, and analytics in one workspace.
Designed for agency operators managing creator teams across subscription-based content platforms, it gives them the operational structure to scale their creator rosters and maximize revenue without adding administrative overhead.
Challenge
WhollyCreatorʼs staging product was functional but undermined by critical UX issues — cluttered navigation, missing onboarding, and overloaded reporting sections. Halo Lab was engaged to resolve these through a full UX/UI redesign, delivering a demo-ready clickable prototype ahead of a trade show.
Our process
We rebuilt WhollyCreatorʼs interface from the ground up, starting from a structured audit of the live platform and ending with a prototype ready for its first public presentation.
UX/UI design
Leaning on a solid research foundation, we moved from defining visual direction and UX structure through high-fidelity design to a fully interactive prototype ready for public debut.
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Results
- Audit-driven UX redesign resolving critical platform liabilities
- Restructured information architecture for data-heavy workflows and fast decision-making
- Clickable prototype ready for the platformʼs first public presentation
- Dev-ready design handoff, ensuring smooth and efficient implementation
- Scalable UI component system, supporting consistent product growth and future expansion
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Our approach
Strong results start with open dialogue. At every stage, we work closely with the client’s team, running workshops, gathering feedback, and refining ideas through multiple iterations. If your product needs the same level of care, contact us — and we’ll help turn complexity into an experience people can understand, trust, and use with confidence.
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5.0
“When you operate at the highest level, you don’t just look for service providers, you look for partners who can match your vision, velocity, and ambition. Halo Lab delivered on every front. They move fast, think sharp, and execute with precision. From the outset, they didn’t just follow instructions; they immersed themselves in our industry, mastering its nuances with astonishing speed. Their ability to push creative boundaries while maintaining a rock-solid strategic foundation is what sets them apart.”
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