Interviewd
Redesigning a recruitment SaaS to match the strength of its technology
AI-led hiring across web, WhatsApp, and Telegram, with a bolder recruiter view
About the project
Interviewd is an AI-powered interview platform that runs structured hiring processes across web, WhatsApp, and Telegram. The AI probes candidates in real time, evaluates responses across audio, video, text and file formats, and delivers ranked summaries automatically.
What sets Interviewd apart from video-interview-only competitors is its flexible candidate experience and deeper evaluation process. Candidates use familiar messaging apps without corporate accounts, while recruiters get AI scoring, resume parsing, and structured feedback — all in one platform.
Challenge
Interviewd had a working product with genuine technical depth, but its interface and identity didn’t reflect that ambition. The client came to Halo Lab needing a full visual overhaul — a brand that felt striking and acquisition-ready, and a platform UI that could finally match the sophistication of what was running underneath it.
Our process
For a platform built on AI-driven interviews and scoring, the design itself had to communicate precision and trust. We balanced technological sophistication with a human feel to create a brand that would make AI assessments feel more natural, extending this direction across the entire product experience.
Branding
The existing visual identity understated the product’s capabilities, so we developed a stronger brand foundation that could articulate its value and set a clear visual direction throughout the product.
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UX/UI design
With the brand established, attention turned to the platform itself — a complex dual-flow product that needed both structural clarity and a UI to match its technical depth.
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Results
- Complete brand identity gave Interviewd a striking, consistent presence across web, WhatsApp, and Telegram
- Full platform redesign replaced a visually inconsistent UI with one that reflected the product’s real technical depth
- Ready-to-develop design system with component states, spacing rules, and interaction specs made the handoff to engineering clean and complete
- The redesigned product positioned Interviewd as a credible, acquisition-ready SaaS platform that can compete for enterprise-level deals
Our approach
Strong results start with open dialogue. At every stage, we work closely with the client’s team, running workshops, gathering feedback, and refining ideas through multiple iterations. If your product needs the same level of care, contact us — and we’ll help turn complexity into an experience people can understand, trust, and use with confidence.
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