Building an AI-native learning journey powered by a robot companion

Challenge

Quality AI-driven education remains out of reach for many schools due to limited connectivity and resources. The client set out to close this gap with a personalized learning companion, independent of infrastructure. Our team helped create an AI-native platform combining physical AI, adaptive instruction, and offline-first deployment to deliver a tailored experience to every child, regardless of location.

Our process

To bring the learning platform to life, we combined strategic discovery with rapid, iterative execution across all stages of design and development, keeping the needs of children and teachers at the center of every decision.

App design

Bella’s app had to control a physical robot in real time, function offline, and serve two distinct audiences simultaneously: children interacting with the robot and teachers designing their lessons. For a product this complex, the design needed to balance engagement and clarity for both user groups while staying in sync with the hardware.

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Our team helped translate an abstract AI curriculum into a hands-on learning loop where children built, trained, and tested a real robot on their own. Teachers gained the ability to turn any lesson into a robot task, while the offline architecture kept the platform viable in schools without connectivity.

App development

The development scope covered three interconnected parts: a PWA with native-app capabilities, a web admin panel, and a stable connection to a robot. Since many schools have limited internet access and use older devices, the app had to work offline and perform well on modest hardware while staying dependable as the robot’s software changed.

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Over about nine months of development, we took the app from the first prototype to a stable, demo-ready product. The flexible architecture enabled new features, starting with multilingual support for schools in different countries, while keeping the app adaptable to evolving needs and future expansion.

Branding

While the product team was designing the app, our brand team was building Bella’s identity in parallel, giving the product a recognizable face it could take to schools, partners, and investors. In just one month, we needed to create a brand that would feel playful for children and credible for educators, while being strong enough to carry Bella forward as an independent company.

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Bella got a ready-to-use brand that the client could immediately use in product demos, partner meetings, and pitches to schools. A cohesive identity system gave the team a foundation for expanding Bella’s presence while building a brand the future standalone company could fully own and develop.

Website design
& development

The landing page had to win over schools, educators, and investors, striking a balance between a friendly and professional tone. Early concepts focused on the robot’s hardware, but Bella’s real value lay in the learning software, and this was what we set out to highlight in a clear yet flexible way as the product continued to evolve.

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The landing page reframed Bella as a classroom-ready learning platform rather than a standalone gadget. It showed schools how children could train AI offline and how little preparation each lesson required, making the product’s practical value clearer for educators. As Bella moved into its next stage as part of the IchiZero spin-off, the site continued to support the product within the company’s broader digital presence.

Results

• End-to-end digital ecosystem delivered from scratch in about 11 months took Bella from early prototypes to a product ready for its first classrooms
• Bella was deployed through AI Studio, a national AI literacy programme launched in October 2026 across four Finnish learning centres and aiming to reach 19,000 sixth-graders in its first year
• Child-first app experience made AI education accessible to children aged 6–12, with no coding skills or specialist teachers required
• Role-based admin panel allowed schools to run robot lessons and manage devices without technical expertise, lowering the barrier to adoption
• Landing page focused on the problem and its solution translated Bella’s complex technology into a clear value case for schools and partners
• Offline-capable PWA removed the need for internet and data storage, opening Bella to schools with limited infrastructure and strict privacy requirements
• A production-ready Webflow site gave Bella a scalable web presence to grow alongside the platform as an independent company
• A cohesive brand identity positioned Bella as a credible, distinctive player in the edtech market

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Our approach

Strong results start with open dialogue. At every stage, we work closely with the client’s team, running workshops, gathering feedback, and refining ideas through multiple iterations. If your product needs the same level of care, contact us — and we’ll help turn complexity into an experience people can understand, trust, and use with confidence.

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