Every ecommerce project at Halo Lab starts with platform selection — Shopify, headless, or custom — agreed against your catalogue size, integrations, and conversion goals before the first component is built.
We cover storefront development, checkout and payment integration, product and order management, and third-party connections — with performance and SEO built in, not added after launch.
3 main challenges holding back your growth
Outgrown identity
Your company has grown, but the brand no longer reflects scale or direction.
Outgrown identity
Your company has grown, but the brand no longer reflects scale or direction.
Outgrown identity
Your company has grown, but the brand no longer reflects scale or direction.
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Platform chosen without scope
Platform selected before requirements — migrated again 12 months after launch.
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Checkout friction hurts conversion
Checkout designed as an afterthought — drop-off happens before payment is made.
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Poor performance & SEO
Store launched slow and unindexed — performance and SEO treated as post-launch.
“All projects in which we’ve involved Halo Lab have been great successes, but their leadership on our brand refresh is worth highlighting.”
“We’ve had feedback from users, investors, and employees, and everyone has said that Halo Lab did a fantastic job with the branding.”
“We’re proud of their branding services. They not only do what we tell them but also make suggestions to help us improve our offerings.”
What we deliver
Ecommerce development from
platform to launch
Platform Selection
Shopify, headless, or custom — platform chosen against your catalogue, integrations, and scale.
Storefront Build
Custom storefront development — product pages, collections, search, and filtering built for conversion.
Checkout & Payments
Checkout flow development and Stripe, PayPal, or Shopify Payments integration — tested before launch.
Product Management
Catalogue architecture, variant logic, inventory management, and PIM integration built to your model.
Order Management
Order flow, fulfilment logic, returns, and notification system developed and connected to your OMS.
Third-Party Integrations
ERP, CRM, logistics, and marketing platform integrations built and tested as part of the delivery.
Performance & SEO
Core Web Vitals optimised, structured data implemented, and SEO fundamentals built in from the start.
Technical Handoff
Code documentation, admin training, and a structured handoff your team operates from directly.
Our most ambitious work
How we work
Our process for your
ecommerce development
Start with a strategy call where we align on your goals, challenges, and priorities, and set a clear direction for the entire branding process.
3–4 Days
Research & analysis
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Discovery & Platform Choice
We map catalogue size, integrations, conversion goals, and team capabilities — then select the right platform before any development begins.
3–5 Days Platform decision
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Architecture & Data Model
We define product and order data models, integration architecture, and the checkout flow logic before storefront development starts.
3–5 Days Architecture spec
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Storefront & Backend Build
We build storefront components, product pages, checkout flow, order management, and third-party integrations sprint by sprint.
4–8 Weeks Store build
QA & Performance Testing
Checkout flows tested end-to-end, Core Web Vitals validated, and cross-browser and device testing completed before launch.
1–2 Weeks QA report
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Launch & Handoff
We launch to production, configure analytics, and hand off code documentation and admin training for your team to operate from.
1–2 Days Store launch
Start with a strategy call where we align on your goals, challenges, and priorities, and set a clear direction for the entire branding process.
3–4 Days
Research & analysis
Industries we serve
Ecommerce development for
diverse products
Healthcare
Ecommerce development for health and medical products — compliant checkout and secure data handling.
Financial Services
Ecommerce development for fintech and financial products — secure payment flows and compliance built in.
Logistics
Ecommerce development for logistics and supply chain — order management and fulfilment integration.
Real Estate
Ecommerce development for property services — listing purchase, subscription, and booking flows built.
Education
Ecommerce development for EdTech — course purchase, subscription billing, and access management built.
Web3 & Blockchain
Ecommerce development for Web3 — NFT storefronts, token-gated access, and crypto payment integration.
Wellness/Fitness
Ecommerce development for wellness and fitness — supplement stores, subscription boxes, and DTC brands.
Information Technology
Ecommerce development for SaaS and software products — licence purchase, trials, and upgrade flows.
6 reasons why clients
choose Halo Lab
Team with industry depth
Strategy before design
Custom-only approach
Expertise for complex needs
Clear, collaborative process
Flexible value for any budget
100+ verified
love letters
“Halo Lab is very organized in planning to achieve the goals within the set deadlines. We feel they were part of our internal team project.”
“Their experts have a very diverse range of skills and always find a solution to exposed issues. The communication process was clear.”
“During the collaboration, Halo Lab prioritized our people, always taking into account our input and ideas and giving all team members a voice.”
“The Halo Lab team unified branding across our patients’ app, showcasing professionalism, convenience, and consistency.”
“Halo recreated our existing portal with a modern and beautiful experience, greatly increasing usability and delight for the end user.”
“Halo Lab is brilliant. We were impressed with their timely delivery, cost-effectiveness, and the people who knew what they were doing!”
“The value we get from Halo Lab and their quality designs sets them apart from others. They are the right mix of price, talent, and style.”
“We gave the Halo Lab team a chance, and we immediately knew they were the ones we wanted to work with.”
“The Halo Lab work pleasantly surprised us, and bringing in their professional design team has been a worthy investment for us.”
“When collaborating with Halo Lab, we felt that communication was straightforward and that the deliverables fit what we expected.”
“Halo Lab has helped us with a rebrand and defined a new name, logo, and color palette. We’ve had a great experience working with them.”
12 years
We’ve built one of the most trusted agencies
150+
Specialists in design, engineering & product management
78%
Returning clients in Europe & North America
FAQ
Why invest in branding services?
Why invest in branding services?
What does ecommerce development include?
Platform selection, storefront build, checkout and payment integration, catalogue and order management, third-party integrations, performance optimisation, SEO setup, and engineering handoff.
Do you build on Shopify or custom?
Both. Shopify is recommended for most direct-to-consumer stores and fast-launch scenarios. Custom or headless builds are scoped when catalogue complexity, integrations, or performance requirements exceed Shopify’s native capabilities.
What payment providers do you integrate?
Stripe, PayPal, Shopify Payments, Klarna, and other regional payment providers. Checkout flow, 3DS handling, and payment method display are built and tested before launch.
How long does ecommerce development take?
Most ecommerce builds take 2 to 5 months from platform selection to launch, depending on catalogue complexity, integrations, and whether design is included in the engagement.
Do you handle third-party integrations?
Yes. ERP, CRM, logistics providers, marketing platforms, and review tools are integrated as part of the build — with data flows mapped and tested before handoff.
Do you optimise for performance and SEO?
Yes. Core Web Vitals, image optimisation, lazy loading, and structured data are built in — not added after launch. Stores are tested against real device and network conditions before going live.
Can you migrate an existing store?
Yes. Data migration — products, orders, customers, and content — is scoped and executed as part of the replatforming engagement, with URL mapping and redirects managed to protect existing SEO rankings.
Do you design the storefront too?
Yes. UI/UX design for the storefront is available as part of the engagement — product pages, collection layouts, and checkout flow designed in Figma before development begins.
Do you offer post-launch support?
Yes. Ongoing ecommerce development retainers are available — covering new feature builds, integration updates, seasonal campaign preparation, and platform maintenance as your store grows.