A classy identity for the top-of-the-line recruitment solution
About the project
The client
Casefair is an advanced cloud-based recruitment platform that enables companies to hire the best employees thanks to AI-driven screening and candidate insights. The idea behind it is to alleviate pressure on HR departments of large companies worldwide, offering them to deal only with the best candidates. Casefair achieves this by having the candidates provide solutions to various theoretical problems. After that, the platform automatically grades a candidate’s approach to everyday situations. The HRs can then choose from these profiles, immediately noticing the employees who fit the bill.
Problem
The task
The client asked us to help them invent their corporate identity and showcase it coherently across all channels. Since Casefair is a state-of-the-art platform offering top-of-the-range recruitment solutions, its website’s design, logo, and brand had to communicate those markers clearly. Having noted the client’s preferences, our design team got to work.
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Solution
The result
After a brief but meticulous design process, we have presented our vision for Casefair. With color psychology in mind, we chose light green as the primary color — representing hopefulness, balance, and reliability. The identity overall feels neat and spacious, with design elements hinting at the high-tech nature of the company. Casefair’s new logo ingenuously combines several images all associated with searching and working with people. Depending on how you look at it, the logo alludes to a human with a raised hand, a “cone of vision,” and even a radar screen — just right to capture the essence of Casefair. Needless to say, the client loved our idea and promptly adopted it.
What’s a Rich Text element?
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The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
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The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
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The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
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The main goal of our client was to build a patient-friendly platform with a positive and stress-free approach. As not every person is a tech guru, it was also crucial to simplify the website’s functionality, creating an intuitive interface with different languages available. Besides, the client put a strong emphasis on data security, as sensitive information about patients’ health must always remain confidential.
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The main goal of our client was to build a patient-friendly platform with a positive and stress-free approach. As not every person is a tech guru, it was also crucial to simplify the website’s functionality, creating an intuitive interface with different languages available. Besides, the client put a strong emphasis on data security, as sensitive information about patients’ health must always remain confidential.
Technologies used
To verify various hypotheses and to better understand what users wanted, the client conducted A/B testing and, based on this analysis, generated various tasks for us to implement. Some users were directed to the unaltered version of the site, and some would see the new one. One of the intriguing cases involved the testing of website registration methods:
- 01Through the simple page with a brief registration form and an image of a unit’s exterior.
- 01Through the simple page with a brief registration form and an image of a unit’s exterior.
To verify various hypotheses and to better understand what users wanted, the client conducted A/B testing and, based on this analysis, generated various tasks for us to implement. Some users were directed to the unaltered version of the site, and some would see the new one. One of the intriguing cases involved the testing of website registration methods:
Results in numbers
Once we had developed the configurator and Mighty Buildings concluded the lengthy closed beta testing, they launched their product publicly, raising $40 Million in Series B Funding. And they haven’t stopped there — during the subsequent funding campaigns, they’ve raised more than $100M from leading investors, including Khosla Ventures and Arctern Ventures.
- $40M
Raised in series B Funding - $40M
Raised in series B Funding - $40M
Raised in series B Funding
Redux and Redux-saga
To handle data management, we employed Redux and Redux-saga. The Redux library helps us manage the state of the application in a centralized and predictable manner, while Redux-saga enables us to manage and test side-effects such as data fetching and backend communication.
The combination of these libraries has allowed us to create a robust and maintainable front-end that is capable of handling large amounts of data and state changes.Redux and Redux-saga
Redux and Redux-saga
To handle data management, we employed Redux and Redux-saga. The Redux library helps us manage the state of the application in a centralized and predictable manner, while Redux-saga enables us to manage and test side-effects such as data fetching and backend communication.
The combination of these libraries has allowed us to create a robust and maintainable front-end that is capable of handling large amounts of data and state changes.Redux and Redux-saga
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