Making cancer care less overwhelming through thoughtful design

About the project
ACE Engine is an AI-powered platform developed by Acellus Health Inc., a healthtech company founded by medical and technology specialists. The company aims to bridge the gap between science and practical solutions for hospitals, clinicians, and patients.
The platform supports oncologists in making data-driven treatment decisions. It combines advanced data processing with clinical expertise to interpret complex medical datasets and deliver actionable insights for cancer care.


Challenge
Acellus Health engaged us to design the UI/UX of its platform and create a landing page to support users throughout the cancer journey. The challenge was to keep the experience intuitive as features expanded, while ensuring medical credibility, accessibility, and data security.

Our process
Our specialists combined research, UX strategy, and accessible user interface design to create a patient-centered platform for health tracking, clearer communication, and secure data management.
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Results
The redesigned Acellus Health platform introduced a structured experience that simplified symptom tracking, treatment logging, and caregiver collaboration. Intuitive navigation and a scalable UX framework made the ACE Engine more accessible to a broader audience. Several features were designed as unique differentiators within the oncology support space, strengthening Acellus Health’s positioning as a reliable and innovative digital health companion.
Our approach
We integrated market research, empathetic UX, and accessible UI to simplify cancer care, enhance clinician-patient interaction, and optimize data management.
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When your branding and positioning are clear, your business shapes perception, builds trust, and drives growth. That said, a strong identity creates an emotional connection with the audience, making you memorable, recognizable, and impossible to ignore.
But without this, the opposite happens. So, no matter your needs, be it launching a new business or refreshing an existing one, investing in branding services ensures you stand out in a crowded market and attract the right audience.

Deliverables
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01 · Discovery & research
We started by analyzing existing oncology and health-tracking platforms to identify usability gaps and key emotional triggers. Then we defined clear user journeys for patients and clinicians to balance medical precision with accessibility.

Deliverables
- 2 competitors analyzed
- Value proposition outline
- Customer profile model
02 · UI/UX design
Our team designed clear flows for daily check-in, treatment timeline and options, insights page, onboarding, and wellbeing in the calendar. We structured the interface around simplicity to reduce cognitive load during stressful use moments.

Deliverables
- 3 UI concepts
- 2 insights user flow variants
- Symptom & meds tracker
03 · Web design & marketing assets
We designed a scalable, accessible landing page that explains the product, highlights its features and advisors and partners, and uses testimonials to build trust. In parallel, our designers prepared marketing materials to support platform adoption.

Deliverables
- Landing page design
- Calming design system
- Promotional assets
Team
A cross-functional team worked in close sync, continuously adapting to new insights from classroom trials and robot behavior.
- 1 Project Manager
- 2 Brand Designers
- 2 UI/UX Designers
- 2 Web Designers
- 1 Front-end Developer
- 1 Back-end Developer
- 1 QA Engineer
Technologies
Our stack supported offline interaction, hardware communication, scalable content management, and smooth cross-platform UI.
Team
An expert design team worked meticulously to translate complex oncology data and clinical workflows into patient-first interfaces.
- 1 Project Manager
- 2 UI/UX Designers
Technologies
Design work was produced within a shared design environment to develop growth-ready UI systems, data dashboards, and landing page layouts.

























