cloud native rejekts:

The conference for the best of the rejected submissions from KubeCon

INDUSTRY: Event, Software development

The client

About the project

Cloud Native Rejekts is an alternative IT conference platform for people who could not take the floor at the KubeCon conference for whatever reason. They openly refer to themselves as a B-side conference, and there’s nothing derogatory about that definition. On the contrary, this is exactly how they promote and market the platform, with their speakers taking pride in the unlikely title of Rejekts.

Cloud Native Rejekts code of Conduct
Services we provided:
BRAND IDENTITY website design
3 months


The task

The client has asked us to design the website along with the entire brand identity for their bold project. The goal was to highlight the rebel spirit and the “alternativeness” of the conference. We had to play around with and expand the general idea, associating the word Rejekt with something cool, daring, and entirely nonconformist.


The result

With such a peculiar project, we had to take a non-conventional approach. This resulted in the all-out in-your-face design, which celebrates and even revels in the idea of “rejection”. It can be seen everywhere — ranging from the scarlet background saying “go home”, to the cross logo symbolizing the dreaded red buzzer of rejection. Everything in our design implies it, while also glorifying it in a way. Despite the global pandemic, the project keeps going and growing, inviting more and more people to speak out.

Recycle Your KubeConeCloud Native logo
Cloud Native homepage
Cloud Native speakerCloud Native social post
Cloud Native Design Use
Cloud Native sign butterfly on clothesCloud Native tickets
Cloud Native Badge Bracelet
Cloud Native ConferenceCloud Native Bag Merch
Cloud Native Big conference
Cloud Native comfortable workCloud Native badge
Cloud Native Disign Bags Merch
Cloud Native workplaceCloud Native get direction post
Cloud Native Posters

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Our clients say

“Halo Lab delivered a unique and original design that makes my company stand out from the competition — they didn’t provide a template-based design or something trendy. Their development is world-class and perfection itself.”

Ronan Casey

Founder at Baamboozle