16 best examples of career pages you should look up to

Today, we invite you to explore the current top 15 careers page examples and discover how leading companies attract talent. Whether you’re a small startup or a global corporation, these examples will give you ideas on how to make your own career page better and get the right people to join your team.

What is a career page?

A career page serves as a platform that not only displays a company’s job vacancies but also showcases the employer’s brand and a glimpse of its culture. It aims to attract and inform potential candidates about the organization and its opportunities.

It’s a clear win-win for both parties. These platforms enable candidates to get to know the company and the available roles to make informed decisions. Simultaneously, career pages help attract professionals who align with the institution’s vision, simplifying application management and communication.

The synergy between candidates and companies begins on career pages. It’s a win-win.

The importance of a well-designed recruitment page

Did you know that most candidates visit a company’s overview page after discovering a job opening? That’s why it’s so important for a career page website to be well-designed because it serves as the first point of contact for potential candidates with the company.

However, it’s not just about having an attractive design, as the career page should also be informative. The recipe for success, in this case, is an appealing design coupled with relevant content.

Let’s remember that top candidates are seeking information to understand why they should consider applying to that company over others. Potential employees want to know the company’s values, what it’s like to work there, and why they should choose it over its competitors.

[fs-toc-omit] Top tips to follow when creating a career webpage

We’ve already mentioned that having a creative design on the career page website and providing all the necessary information for potential candidates is a must. But what other aspects should we consider when creating it? The main ones are simplified application forms, testimonials from current employees, and links to social media profiles. These elements not only enhance the user experience but also provide valuable insights into your company culture. So, let’s take a look at each of these crucial aspects and explore them more.

The career page is an introduction letter to future talents. Attractive design and informative content are the keys to success.

Vital elements of a career landing page

Let’s now analyze the vital elements that will help you stand out in talent attraction and provide an outstanding experience for potential candidates:

• Definition of job role & creativity. How do you know someone suitable for the position if you don’t clearly outline the functions and responsibilities? Properly defining a job role is essential because it establishes expectations for both employees and employers, providing a clear guide to tasks and duties. Additionally, by being creative and appealing when crafting the job description, 
the company attracts candidates who share their vision and corporate culture, thus improving hiring outcomes.
• User-friendly job search. Your career page must offer a friendly and accessible experience. Job listings should be prominent and easy to find, and the search function should be intuitive, allowing each candidate to discover the best opportunities for them.
• Engaging copy. This is about using headlines that pique the interest of visitors to the career page, such as “Join a passionate team” or “Discover a culture of innovation.” Highlight the qualities of your company that are attractive to candidates, such as the company’s culture, its mission, benefits like professional development, work-life balance, and much more. And try to sound humane and cool while you’re at it.
• Visual content. This is about using headlines that pique the interest of visitors to the career page, such as “Join a passionate team” or “Discover a culture of innovation.” Highlight the qualities of your company that are attractive to candidates, such as the company’s culture, its mission, benefits like professional development, work-life balance, and much more. And try to sound humane and cool while you’re at it.

Enhance your careers landing page with additional content

At this point, it’s evident that to enhance your company’s career page, you need to add a special touch. This involves enriching it with additional content that appeals to potential candidates.

• Non-financial perks. Today, salary is not the only factor candidates consider when applying for a job. They value offers such as quality healthcare, remote work options, flexible schedules, progressive parental leave policies, and more.
• Bonus content. The idea is for potential candidates to gain a complete insight into your company and its culture. To achieve this, add company recognitions, a location map, and other details to your career page. It’s these small pieces that make the difference.
• Interactivity. Your career page should be interactive, meaning it should incorporate dynamic elements. When features like interactive navigation, live chat windows, or cursor-responsive elements are included, candidates’ experience becomes more engaging and participatory.
• Previous employee feedback. Feedback from past employees who have been part of the company can provide a clearer view of the culture, management, and work environment. Including them on your career page gives potential candidates a more realistic idea of what it’s like to work at your company.
• Regular updates of information. Updating the career page demonstrates that the company is committed to keeping its information current and that it values transparency and adapting to the changing needs of the job market. This makes it more attractive and useful to potential candidates.

The little details matter: add testimonials, awards, and interactive elements to create an engaging experience on your career page.

[fs-toc-omit] Mistakes to steer clear of when crafting a career webpage

So far, we’ve explored best practices, but it’s equally important to understand what to avoid so as not to hinder the effectiveness of your career page. Here are the top three mistakes to steer clear of, along with some guidance to help you overcome them:

• Jargon. Try to avoid using jargon or technical language that may be confusing to candidates. Instead, aim to convey your company’s information using simple and conversational language. It’s not the same to say, “We implement cutting-edge solutions in the business environment,” as it is to say, “We develop innovative tools for businesses,” right? Using plain language ensures that your message is universally understood and resonates more effectively with a broader range of candidates.
• Overly clichéd images or generic stock photographs. Another big NO is using the typical image of an impersonal office. Rather than choosing pictures of people in suits smiling at the camera, try to showcase your company’s authenticity. For example, you can use images that reflect your team working together or participating in company events.
• Excessive content. We mentioned that the career page could benefit from additional content. However, this should be measured because overwhelming it with an excessive amount of content can distract job seekers and divert the focus from the application itself. For example, in place of including a large text about the company’s history, use only the key milestones and most relevant achievements concisely and attractively.

Top 16 career page examples

Now, let’s take a look at the 16 best career pages that set the standard for excellence.

1. The Variable

The Variable is an independent creative agency that provides design services with marketing and advertising materials. Halo Lab designed their careers page so that it:

• Emphasizes building a career, not just filling a job.
• Provides the search system for available job openings and showcases additional benefits.
• Displays eye-catching animations with bright red CTA buttons on a muted gray background.

2. Soho House & Co

Soho House & Co is a global hospitality company that operates private clubs, hotels, and coworking spaces. Their career page:

• Allows you to search for jobs by title, location, or category.
• Lets you create a profile to save preferences and receive alerts for new positions.
• Highlights their commitment to diversity and inclusion, along with their social responsibility program, House Foundations.

3. Wise

Wise is a global fintech company specializing in money transfer and currency exchange services. Their careers page:

• Highlights Wise’s mission to make international finance fairer and more accessible for everyone.
• Offers programs and opportunities for graduates, interns, and apprentices.
• Features a section for their WiseWomenCode program, which aims to bridge the gender gap in technology.

4. Spotify

Spotify is a music streaming company offering a variety of job opportunities in engineering, design, marketing, operations, finance, human resources, legal, and more. Their careers page:

• Utilizes colors, images, and animations.
• Features a chatbot named “Billie” to answer questions.
• Offers sections to explore job openings, diversity, student opportunities, and news.

5. Pinterest

Pinterest is a technology company that provides an online platform for sharing images and videos. Their careers page:

• Emphasizes their global presence and employee flexibility.
• Showcases photos of employees enjoying office amenities.
• Highlights their focus on “helping people discover and do what they love.”

6. Red Bull

Red Bull is an energy beverage company involved in sports and entertainment activities. They offer a unique corporate culture and job opportunities worldwide. 
Their careers page:

• Allows you to select your team and location of interest, providing access to a wide range of job opportunities in over 172 countries.
• Reflects how the company encourages authenticity and personal growth.

7. Tesla, Inc.

Tesla, Inc. is an American technology company that designs, manufactures, and sells electric vehicles and components, solar energy products, and energy storage products. Their careers page:

• Offers opportunities in electric vehicle and renewable energy engineering.
• Highlights that regardless of where you come from, your educational background, or your industry, anyone who has done exceptional work can join their team.
• Shows Tesla employees in action, both in factories and research projects.

8. Airbnb

Airbnb is an accommodation platform that allows travelers to book rooms, apartments, houses, and other spaces for short or long stays. Their careers page:

• Emphasizes the importance of creating connections between people and cultures through travel.
• Offers opportunities in customer experience, product design, and host management.

9. Amazon

Amazon is a multinational American company involved in e-commerce, cloud computing services, digital streaming, and content production. Their careers page:

• Allows exploration of various teams within Amazon, from Amazon Web Services to subsidiaries.
• Offers a specific section for students seeking internships.

10. Microsoft

Microsoft is a multinational American technology company that develops, manufactures, licenses, and sells software, services, and electronic devices. Their careers page:

• Offers job search by title, ID, or keyword.
• Shares details about life at Microsoft.
• Highlights their appreciation for hybrid work, providing employees the freedom to do their best work from anywhere.

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11. IBM

IBM, or International Business Machines Corporation, is a multinational American technology company that develops, manufactures, licenses, and sells hardware, software, and IT services. Their careers page:

• Highlights their focus on artificial intelligence and cybersecurity.
• Emphasizes that their employees are IBM’s unique strength and that they value diversity and individual contributions to their history.

12. Google

Google is a multinational technology company specializing in online search, advertising, software, and related services. Their careers page:

• Highlights their commitment to innovation and improving the world through technology.
• The motto “Design, Code, Build, Create for everyone” emphasizes Google’s focus on creation and accessibility for all.

13. Apple Inc.

Apple Inc. is a leading technology company in the design, manufacturing, and sale of electronic products, software, and services. Their careers page:

• Offers the opportunity to explore work areas, locations worldwide, and options for students.
• Emphasizes their focus on creativity, innovation, and diversity.
• Communicates their commitment to “leave the planet better than we found it,” highlighting their focus on sustainability.

14. Adobe

Adobe is a creative software company offering digital design, photography, and publishing tools. Their careers page:

• Provides a personalized experience by allowing candidates to filter by location, job category, or keywords.
• Highlights the promotion of continuous learning and skill development through leadership opportunities, training, and more.
• Showcases the awards and recognition Adobe has received, reflecting its reputation as an excellent place to work.

15. Nvidia Corporation

Nvidia specializes in designing graphics processing units (GPUs) and other high-performance graphics and computing-related products. Their careers page:

• Offers detailed information about Nvidia’s teams and focus areas, such as AI, automotive, and hardware.
• Emphasizes seamless collaboration and shared success while celebrating diversity and individuality.

16. Salesforce

Salesforce is a leading customer relationship management (CRM) software company that offers cloud-based enterprise solutions. Their careers page:

• Uses the narrative of being a “Trailblazer” to convey the idea that working at Salesforce involves breaking barriers and blazing new trails.
• Emphasizes their five core values: Trust, Customer Success, Innovation, Equality, and Sustainability.

Conclusion

When exploring these career pages, it becomes clear that the combination of attractive design and informative content is essential. Attracting and retaining top talent involves showcasing the company as it truly is and what it can offer to candidates. Companies need to present job opportunities and provide a compelling vision of their culture and values, as effective communication through career pages is crucial to winning the race for talent.

Remember, making an engaging career page can be a game-changer for your hiring process. And if you want to make a real impact, we’re always here to lend a hand. Contact us today, and let’s create that very special recruitment tool together.